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澳洲Essay代写:谷歌利润率和回报率的分析

公司谷歌的净利润在2012年为21.4%,2013年为21.6%,2014年为21.88%,2015年为21.1%。公司保持了稳定的地位和利润率。2012年资产回报率为12.91%,2013年为12.62%,2014年为11.93%,2015年为11.36%。公司有效利用了资产,取得了积极的效果。

澳洲Essay代写:谷歌利润率和回报率的分析

2012年的股本回报率为16.54%,2013年为16.25%,2014年为15.06%,2015年为14.08%,说明股东资金回报率有所下降。2012年投资资本回报率为14.66%,2013年为14.52%,2014年为13.77%,2015年为12.82%,说明投资资本回报率有所下降。2012年的利息率为160.36,2013年为175.65,2014年为171.88,2015年为189.95。利润率表明公司整体业绩良好。

澳洲Essay代写:谷歌利润率和回报率的分析

The net profit margin of the company Google in the year 2012 is 21.4%, in the year 2013 is 21.6%, in the year 2014 is 21.88% and in the year 2015 is 21.1%. The company has maintained its stable position and profit margin. The return on assets in the year 2012 is 12.91%, in the year 2013 is 12.62%, in the year 2014 is 11.93% and in the year 2015 is 11.36%. The company has utilized its assets efficiently showing a positive result.

澳洲Essay代写:谷歌利润率和回报率的分析

The return on equity in the year 2012 is 16.54%, in the year 2013 is 16.25%, in the year 2014 is 15.06% and in the year 2015 is 14.08% which shows the returns on the shareholder’s funds have decreased. The return on invested capital in the year 2012 is 14.66%, in the year 2013 is 14.52%, in the year 2014 is 13.77% and in the year 2015 is 12.82%which shows the returns have decreased from the capital investment. The interest coverage in the year 2012 is 160.36, in the year 2013 is 175.65, in the year 2014 is 171.88 and in the year 2015 is 189.95. The profitability ratio shows the overall performance of the company is good.