1. Research Methodology
In order to achieve the research objective 3 proposed in the sub-section 1.3 of the introduction chapter, which is “to explore the consume behavior features of Chinese middle class in current time”, it is required to design a research for investigating the current middle class to measuring their consume features, and the methodology should be defined clearly. This chapter will discuss and justify the research strategy that adopted for this study, and the means of data collection techniques including sample selection and site will be introduced. At the same time, the analysis approach for the qualitative data which adopted in the next chapter is provided subsequently, and the limitations of the adopted approach to this research and foreseeable potential problems are discussed as well.
1。研究方法论
为达成研究目的提议的3分1.3章的介绍，这是“探讨消费行为特征的中产阶级在当前时间”，这是需要设计一个研究调查的中产阶层消费特征的测量方法，并应明确界定。本章将讨论和证明的研究策略，本研究通过，手段和数据收集技术，包括样本选择和网站将推出。同时，该分析方法的定性数据，通过在下一章，随后提供，和局限性所采用的方法本研究和预见潜在的问题也进行了探讨。
