For marketing manager position, a business or marketing management degree is essential.
The marketing managers working in Australia have to abide by certain rules and regulation and maintain the requisite code of conducts that assist them in avoiding the issues which would arise in carrying out the necessary marketing activities. There are few self-regulated rules that should be maintained by the marketing managers in order to carry out their activities (Paliwoda, 2013). Broadcasting Service Act 1992 section 123 has few laws that must be obeyed by the marketing manager.
Along with the professional skills, the future marketing manager must have some important personal skills, such as the candidate should possess excellent communication and interpersonal skill. The candidate should be proficient in verbal and written communication along with good body language as an effective communication play vital role in marketing. The candidate must be a hard worker as the job required extensive hard work. Furthermore, effective dealing and teambuilding abilities will be considered as important personal skills for a future marketing manager.