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论文代写:酒店战略规划的实施

公司的内部分析和外部分析都要进行评估。在公司内部分析中,SWOT分析有助于了解公司的现状,以及如何帮助公司满足战略需求。例如,根据波特五力分析,由于澳大利亚的自由贸易政策,新企业不断受到威胁。在工业环境的这种威胁下,了解公司的优势将有助于制定计划,利用优势和克服弱点。机会和威胁是根据外部环境进行分类和理解的。企业将能够利用这些机会,绕过或直接应对这些威胁。战略规划可以通过SWOT来实施。

论文代写:酒店战略规划的实施

这是一家传统的酒店,在它所处的地方有着悠久的历史,所以人们会更加信任这家酒店。有了信任,额外预订的机会就会增加。这是一个四星级的酒店设施和许多翻新已经完成了一年,这意味着提高质量。

过去,这家酒店的一个主要弱点是跟不上时代的步伐。该酒店试图通过重大改造来解决这一弱点。不合潮流会导致消费者意见的丧失。

这个地方有多种机会吸引比目前旅游价格更高的游客。这是一个旅游景点,当地和国际游客都经常来这里。它坐落在海滨附近,离购物中心很近。小镇距离机场、铁路、公交线路只有30分钟的车程,酒店附近的主要城市和度假村也有更多的线路。

论文代写:酒店战略规划的实施

The internal analysis of the company has to be assessed as well as the external. In the internal analysis of the company, the SWOT analysis is useful for understanding the current situation of the company and how it would help the company meet its strategic requirements. For instance, according to the Porter’s five force analysis, there is a constant threat of new businesses because of the liberal trade policies of Australia . In such threats in the industrial environment, knowing the company strengths will help plan for leveraging strengths and overcoming weaknesses. Opportunities and threats are classified and understood based on the external environment. Businesses will be able to make use of the opportunities and navigate around the threats or address them directly. Tactical planning could be enforced with the SWOT.

论文代写:酒店战略规划的实施

It is a traditional hotel and has a history in the place where it situated, so people would trust the establishment more. With trust, the chances of additional booking increases. It is a four-star hotel facility and much refurbishment has been done over the year and this means increase in quality.

In the past, a major weakness cited for the Hotel was that it had not kept up with the time. The Hotel by major renovation attempts to address this weakness. Being out of trend could result in loss of consumer opinion.

Multiple opportunities for attracting more than the current tourist rates are exist in this place. The location is a tourist spot and both local and international tourists frequent this place. It is well situated near the seafront, and it is close to shopping centre. The town is only 30 minutes from airport, rail, bus links and more are available to major cities and resorts near the hotel.