In this chapter, Collins has provided with a holistic approach of strategizing creative ideas and innovation. He has explained the nuances of the thought process and has developed insights as to how they can be presented.
To generate and refine research ideas, it is important to form ideas that stems from connections. For this, the author has used a lot of interesting examples. In order to create ideas for innovation, there is a systematic process that has been elucidated. Brainstorming using of the movement ladder, random word techniques and mind maps are the different procedural techniques that have been elucidated by the author.Once the idea is formed they need to be mapped to the different sources Edward De bono six thinking hats are an interesting way of connecting Ideas. Four learning objectives such as substantive, processual skills, methodological skills and self-knowledge are some of the techniques. From this, the author has suggested a funnel approach.
Collins has provided a procedural systemic method to develop research ideas. Substantiative methods of collating and arranging the ideas have been effectively elucidated. Mind map and combining of Debono concept are effective ways of conducting research. Funnel down approach explains the method of tracking down ideas and forming strategic theories to arrange data effectively. In general, it is very difficult to contextualize innovation and creativity. It is very difficult to map down and bring procedure for innovative thinker during the creative process. The author has started out with this inherent weakness but has effectively given the tools. The world by Collins elucidates how they are useful in systematic research and also provides insights as to how they should be collated and presented.
To conclude, Collins has started with an inherent arduous task of bringing a procedure for creativity. This in itself is a hard task and has effectively provided the tools to present the information.